Outrigger Increases Room Donation to $500k for Hawaii State Nurses & Respiratory Therapists

Home Trends Outrigger Increases Room Donation to $500k for Hawaii State Nurses & Respiratory Therapists
Outrigger Increases Room Donation to $500k for Hawaii State Nurses & Respiratory Therapists

PHUKET, THAILAND—Outrigger Hotels and Resorts is inviting up to 1,500 Hawaii nurses and respiratory therapists to enjoy a stress-free, cost-free stay in Waikiki as a way for the hospitality brand to show its appreciation for the frontline healthcare heroes. Eligible individuals must book by Sept. 30, 2020 to take advantage of this offer and stay dates can be anytime from September 15, 2020 to January 31, 2021 with some restrictions.

“During this COVID-19 pandemic, Hawaii is indebted to the medical professionals who serve selflessly to help ensure the wellbeing of our island community,” said Sean Dee, EVP and CMO at Outrigger Hospitality Group. “Outrigger is pleased to show our appreciation by donating half-a-million dollars’ worth of resort rooms to local nurses and respiratory therapists so that they can enjoy a well-deserved Waikiki staycation.”

In partnership with the Healthcare Association of Hawaii (HAH), the rooms will be donated to courageous Hawaii state nurses and respiratory therapists in gratitude for their service, which can be used toward future leisure stays to enjoy with their loved ones.

“As the unifying voice for Hawaii’s healthcare providers, the Healthcare Association of Hawaii is very grateful to Outrigger Hotels and Resorts for recognizing the tireless efforts of our professional community and offering a much-needed vacation opportunity for many of them,” said Hilton Raethel, President and CEO of the Healthcare Association of Hawaii.

Part of #OutriggerCARES

The donated rooms to healthcare workers is part of #OutriggerCARES, a series of global efforts by the beach brand to provide support for its internal team as well as offer resources and aid to the communities in which Outrigger operates. Rooted in mutual respect and care for guest, host and place—initiatives range from donating food in Mauritius to providing personal protective equipment to hospitals in Thailand. Outrigger also works alongside the Healthcare Association of Hawaii for the “Hotels for Heroes” program.

Hospitality has been one of the industries most impacted by the coronavirus pandemic with 70 percent of hotel employees laid off or furloughed and eight in 10 hotel rooms empty, according to data released by the American Hotel & Lodging Association (AHLA).

This free night offer is an extension of a national Buy One, Give One “BOGO” initiative where Outrigger partnered with MMGY Global, the largest integrated marketing company specializing in the travel, tourism and hospitality industry and the Hospitality Sales & Marketing Association International (HSMAI), who spearheaded the BOGO program’s creation and launch. For this initiative, an eligible healthcare worker was gifted a free night at an Outrigger property in Waikiki when someone else made a future booking. While the BOGO program closed at the end of July, the positive feedback from Hawaii healthcare workers who redeemed stays inspired Outrigger to add additional rooms and extend the offer.

To help ensure the safety of both hosts and guests, all properties follow Outrigger’s Clean Commitment—an enhanced cleaning platform developed with Ecolab, the global leader in hospitality sanitation that incorporates state-of-the-art technology, cleaning products and procedures. The sanitation and cleaning protocols exceed the standards of AHLA as well as Hawaii Lodging and Tourism Association (HLTA) and has been commended by medical professionals from both Hawaii Pacific Health and Queens Medical Center.