Can Hoteliers Afford to Ignore Google in the Post-Crisis Era?

Home Hotel & Lodging Can Hoteliers Afford to Ignore Google in the Post-Crisis Era?
Can Hoteliers Afford to Ignore Google in the Post-Crisis Era?

On average, Google directly contributes, in the form of organic referrals (SEO, AMPs, Schema, content marketing, etc.) and paid/performance marketing referrals (SEM, GDN, GHA, etc.) to over 50% of direct online roomnights for most hoteliers. This do…